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Surat, Gujarat

Google Ads Agency in Surat for Ecommerce and B2B Brands

Search, Shopping and Performance Max for Surat brands and manufacturers, managed for sales and qualified enquiries, with clean tracking and no wasted spend.

Quick answerNivaro is a Surat-based Google Ads agency. We run Search, Shopping and Performance Max for ecommerce brands and lead generation for B2B companies, starting with conversion tracking, search terms and product feed quality before any bid is changed.

Why Google Ads works differently from Meta

On Google, the buyer has already typed what they want. Your job is to be the answer at that moment. That makes Google Ads the best place to capture demand that already exists, and it is why many brands add it once Meta is working. We explain the sequencing in Meta Ads vs Google Ads: how to split your budget.

What we run

  • Search campaigns for people typing a specific product or service, with tight keyword and negative keyword control.
  • Shopping campaigns that show your products with image and price, driven by your product feed.
  • Performance Max for scaling across Google's inventory once the feed and tracking are healthy.
  • Brand search to protect your own name from competitors bidding on it. Read why brand search ads can pay for themselves.
  • B2B lead generation for manufacturers, exporters and service companies who need qualified enquiries, not just form fills.

What we check before changing a single bid

01
Conversion tracking. If Google is optimizing toward the wrong action, every bid decision is wrong.
02
Search terms. We look at what people actually typed and block the waste.
03
Product feed. Titles, images, prices and identifiers decide what shows. Our Merchant Center feed checklist is what we run on every account.
04
Brand versus non-brand. We separate them so a strong brand number does not hide weak generic performance.
05
Landing page match. The page must answer what the ad promised.

Search, Shopping or Performance Max?

There is no universal split. It depends on your catalogue, how much people already search for your brand and how much data your account has. We use a simple framework, explained in PMax vs Shopping vs Search, and new advertisers can start with our Google Ads beginner guide.

Google Ads for Surat manufacturers and B2B companies

B2B search is different. A single closed deal can be worth far more than a hundred consumer orders, so a higher cost per lead can still be the right result. We focus on lead quality, filtering out job seekers and tyre-kickers, and tracking enquiries through to deals. See B2B lead generation via Google Ads for the full approach. Our B2B case studies include an industrial shutter brand with 186 qualified enquiries and a real estate brand with 312 qualified leads, shown in our portfolio as case-study figures, not guarantees.

What you see every week

A short report with revenue, CAC and ROAS, what changed, what we learned and what we will do next. No jargon walls, and no vanity metrics.

Frequently asked questions

What does a Google Ads agency in Surat do?
It sets up and manages your Search, Shopping and Performance Max campaigns, fixes tracking and the product feed, and optimizes toward sales or qualified leads. At Nivaro the founders run the account.
Is Google Ads better than Meta Ads?
Neither is better. Google captures people already searching, while Meta creates demand in people who were not. Most brands do best by sequencing them, not choosing one.
How much should I spend on Google Ads?
It depends on your margins, average order value and search demand. Our budget guide for ecommerce in India explains how to size it, and the free audit gives you a specific figure.
Can Google Ads work for a B2B manufacturer in Surat?
Yes, when it is set up for lead quality. We target buyer-intent searches, filter irrelevant clicks and track leads through to closed deals.
Should I bid on my own brand name?
Often yes, because it protects your name from competitors and can be inexpensive. We check your numbers before recommending it.
Do you guarantee first position on Google?
No. Ad position is an auction, and nobody can guarantee it. We aim for profitable placement, not the top slot at any cost.

Ready to see what your account is actually doing?

Send us the account. You get a free audit with the first fixes ranked by impact, from a founder, not a sales rep.

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